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Trace amounts may be present due to potential cross-contact during manufacturing.

OUR NUTRO. FEED CLEAN
PHILOSOPHY

raw ingredients raw ingredients

 

Simple

We will exclusively source non-GMO ingredients as close to their native form as possible. We will never add artificial preservatives, flavors, or colors. We will not use ingredients like chicken by-product meal, corn, wheat, or soy.

Purposeful

We will produce nutrient-rich food, ensuring every single ingredient serves a precise purpose and making a high-quality protein the foundation of each recipe.

Trustworthy

We will protect the integrity of the food at every stage of the process, sourcing from trusted farmers and suppliers, preparing only in trusted facilities, and rigorously testing for quality and safety.

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OUR PHILOSOPHY IN ACTION


Don't just take our word for it. See exactly what's in your pet's food and learn the "why" behind every ingredient.

INGREDIENT REVEAL

Get the details on what's in
every Nutro™ recipe.

ingredient reveal

INGREDIENT GLOSSARY

An A-Z list of every
ingredient we use.

ingredient glossary

Trace amounts may be present due to potential cross-contact during manufacturing.

WHY WE BELIEVE IN FEED CLEAN™

There is no greater privilege than being loved by a pet. There is also no greater responsibility. All the "life" in your pet's life is dependent upon the choices you make, and because a pet's food energizes them from the inside out, no choice is more overwhelming than how to feed them.

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"What is the best way to feed dogs and cats?" That is the question at the heart of our brand. It's the journey we've been on for nearly a century, and each day the NUTRO™ brand promises to strive to find a better answer.

Ninety years ago, we were a pioneer of natural dog food. Today and for the future - we are committed to our philosophy. NUTRO. FEED CLEAN™.

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NUTRO. FEED CLEAN™

Help your sidekick stay ready for any adventure. Expect food that is rich in nutrients, full of flavor and crafted with high-quality ingredients sourced from our trusted network of farmers.

NUTRO. FEED CLEAN™ PHILOSOPHY

WHAT DOES NATURAL MEAN TO NUTRO?

As loving pet owners ourselves, the health and well-being of our pets is always our top priority. That’s why all NUTRO™ brand products are rich in nutrients, full of flavor and made with real, recognizable ingredients. As the popularity of natural pet food continues to grow, more and more pet food manufacturers are putting the term “natural” on their product labels. We understand that there is often confusion about what the term actually means for pet food products like those from NUTRO™.  

 

NUTRO™ brand products adhere to the guidelines set forth by Association of American Feed Control Officials (AAFCO). AAFCO guidelines are the leading standards in the pet food industry for product claims. 

 

AAFCO defines “natural” as ingredients “derived from plant, animal or mined, unprocessed or subject to physical, heat, rendering, purification, extraction, hydrolysis, enzymolysis or fermentation, but not subjected to chemically synthetic process.” 

 

Just like any food, it is important that your pet’s food is balanced to meet his or her nutritional needs. That’s why NUTRO™ brand products are made with natural ingredients plus added vitamins, minerals and nutrients which may not be found naturally, but are safe and necessary for your pet’s growth and overall health. 

 

If you have any questions about any of our ingredients, please don’t hesitate to reach out to us at 1-800-833-5330 or https://www.nutro.com/contact-us.